Lead Marketing Communications Manager
  • Dallas, United States
  • 888-871-2622
03 Jan 2022
2-4 Years
Job Description

At AT&T, we’re connecting the world through the latest tech, top-of-the-line communications and the best in entertainment. Innovation powers all that we do, and our groundbreaking solutions deliver compelling communication and entertainment experiences to millions of customers worldwide. As part of our team, your next big idea could be our newest innovation. Here’s your opportunity to combine your passions for entertainment, media and technology to transform our company and your career.


AT&T Leader Lab develops world-class leaders who drive AT&T’s strategy. We pair leadership capabilities with AT&T’s strategic priorities so our employees understand what success looks like for our business and how to accomplish it. Our methods are based in the latest data and research and executed with cutting-edge learning technologies. That’s the key to producing CEO-ready talent that is sought-after and uplifted within AT&T, and envied outside the company by competitors and non-competitors alike.

Here’s where you come in: We need you to get the word out about all of that! In this role, you’ll be focused on marketing communications for Leader Lab and the rich suite of products the team owns that touch the very best and brightest in the industry. You’ll love showing off your creative prowess every day and measuring the performance of your visual and verbal storytelling to drive optimal engagement with our internal audiences.


  • Collaborate with product owners and marketing strategist to build creative that tells the story of our brand and products, and communicates value in a way that inspires action!
  • Measure the performance of your creative using the latest marketing automation platforms
  • Manage multiple campaigns to deliver maximum stakeholder value against predetermined KPIs
  • Identify opportunities for messaging and creative adjustment throughout campaign lifecycle according to best practice
  • Conduct Test & Learn analysis and optimize tactics and campaigns to meet or exceed brand/business expectations
  • Ensure creative and comms have clear alignment to company priorities and culture
  • Create briefs/talking points for our partners in Corporate Communications and leadership
  • Engage up front with product owners across the team to ensure communications are key milestones on their initiatives
  • Partner with product leads to create monthly communications plans, and update weekly, sharing with leadership the latest drafts and performance metrics


  • Relationship building skills: Knowing who can help you deliver messaging.
  • Strong ability to plan and execute: Being able to project manage down to the minute details.
  • Team player attitude: Being open to feedback and able to make adjustments to materials quickly and accurately.
  • A bone to pick with the status quo: Constantly challenging the norm and not being afraid to ask questions, even of those above you in the company.
  • Performance mindset: Understanding complex analytics and being able to synthesize insights to communicate with product teams.
  • Agility: Developing communications, decks, briefs, agendas, outlines and other materials on deadline.
  • Your personality: Bringing your unique perspective and personal brand to the team and projects. This role has a broad view of the organization and company that others may never see, so make sure you plan to leave your mark.


  • 4+ years experience in communications and marketing
  • Agency experience highly preferred; client-side experience also considered
  • Marketing automation platform expertise, including Oracle Eloqua
  • Adobe Creative Suite expertise
  • Microsoft Office Suite expertise
  • Bachelor’s degree in Marketing, Business or related field of study highly preferred, but not required

Our Lead Marketing Communication Managers earn between $77,100 and $154,200. Not to mention all of the other amazing rewards that working at AT&T offers. From health insurance to tuition reimbursement and paid time off to discounts on products and services just to name a few. There is a lot to be excited about around here.

This is a work from home position that can be located anywhere in the United States. #virtualwork #virtualjob


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